By considerate and purposeful supplies, shapes and shared visions, Fulfill® and Oakley® come collectively to launch a two-part collection that includes distinctive sun shades and attire that redefines operating gear. This isn’t simply one other hype drop, that is gear for our world.
The collaboration sees Oakley® come along with Fulfill® in its continued mission to encourage runners to chase their excessive: that feeling when a solo runner experiences one other stage of consciousness that enables for reflection and creativity. With an essentialist method to its design, Fulfill® ensures that each piece has a function match for a runner. That very same method interprets into this collaboration, which blends Fulfill®’s perception that technical operating attire deserves luxury-level craftsmanship with Oakley®’s experience in product design and innovation.
“We each share a imaginative and prescient of altering notion and inventive course of”, mentioned Brice Partouche, Fulfill®’s Founder and Artistic Director. “We develop technical product by means of sturdy narratives which can be primarily based off the worlds that we’ve got created. This collab was all about channelling the vitality round Oakley®’s heritage and including our layer of operating efficiency by means of light-weight, premium supplies and technical building.”
The primary launch from the collaboration will supply a novel perspective on Oakley® Re:SubZero, reimagined with two colourways. Weighing solely 24 grams, the sun shades are so gentle that you just may overlook they’re even on whereas chasing that top.
Impressed by daybreak’s first gentle setting the trail ahead, the matte dusty rose body color evokes the nice and cozy solar reflecting on clean sand waves, with the Prizm™ Darkish Golf lens offering distinction and element in sudden locations. The Oakley® x Fulfill® Re:SubZero assortment additionally encompasses a matte black body color intent to maneuver you thru the nonsense with grace, full with a Prizm™ Black lens for enhanced visibility.
The second breath of the capsule, out there June twenty third, blends each manufacturers’ visions into making one of the best product there may be, from sun shades to attire. Impressed by the period of sculptural physics in eyewear and the hunt to redefine clothes that improve human expertise, the group took an sudden path to create a novel attire capsule to go with one in all Oakley®’s most iconic frames.
Resurfacing a quintessential piece of eyewear from the 90’s, the Oakley® x Fulfill® Eye Jacket™ sun shades search to ignite runners’ disruptive nature, setting no limits to your run. The Eye Jacket matte clear brown body blends in with nature’s color palette whereas the a number of pairs of lenses together with Prizm™ Tungsten, Black and Low Mild elevate this high-wrap sport efficiency body to a extremely versatile optical instrument.
Every bit of eyewear within the assortment is available in a collectible clear field and is housed in a customized rolltop bag with a reflective accent, making the vessel as coveted because the eyewear it holds.
As with all of the eyewear featured in each collections, attire is obtainable in restricted qualities. The Fulfill® x Oakley® collaboration introduces a spread of high-performance attire that includes revolutionary applied sciences. The gathering contains the PeaceShell™ Solar Hat for solar safety and quick-drying performance, the MothTech™ T-Shirt with air flow and moisture-wicking capabilities, and the Auralite™ Base Layer designed for consolation with underarm gentle panels. The Justice™ Cargo Half Tight provides sturdiness, performance, and breathability with cargo pockets, mesh venting, and a strengthened building best for outside actions.
“Fulfill®’s imaginative and prescient of the long run evokes for us to see in operating,” mentioned Brian Takumi, VP Model Soul at Oakley®. “The creativity from the product and the communication are very aligned with the spirit of the previous, current, and way forward for Oakley®.”